The biggest mistake: thinking that a broker is paid to open a door

The biggest mistake: believing that a broker is paid to open a door

If simply opening a door was enough, the profession would have ceased to exist long ago.

What people see:

a visit;

a sign;

a few photos;

a signature at the notary.

What they don't see:

dozens of hours of preparation;

market analysis;

the marketing strategy;

calls and follow-ups;

negotiations;

document verification;

legal advice within the limits of our scope of practice;

deadline management;

inspections;

assessments;

financing;

unexpected events;

evenings and weekends.

They also do not see deals that never go through.